Could you share an example of great outreach that you’ve received? Why did it stand out?

Subject line: Peet’s Coffee Card

Hi David, As the CEO of Tenbound and an avid content creator, we know you put a lot of effort into creating material people enjoy and want to share.
We’re creating a product to help with that, and we’d like to show it to you to get your feedback.
For 10 minutes we’d like to offer you a $10 Peet’s Card and a free copy of our research on the topic after the interview.
Knowing you’re an avid Peet’s fan, and want to gain more attention for your content, looks like a win-win.
Grab a minute that works for you on my calendar (insert calendar link) or let me know a good time for you and I’ll send calendar reminder.
thanks,
Bob

Could you share an example of bad outreach that you’ve received? What was done wrong?

Hi,

Not sure this is the correct email to write to but I’ve been on your website tenbound.com and on Linkedin, and didn’t manage to find whom I should write to.

The colleague I am trying to reach is the one creating content and product descriptions – that is the one coordinating Marketing and SEO? It would be awesome if you could point me to the right one.

I am not trying to sell you anything – The reason I am asking is that my company is developing an x to create x automatically and I want to understand better how it is done without such a tool.

– Didn’t know my name
– Dangling participle at end of sentence
– Weird grammar and misspelled word
– Has no idea who I am or what I’m doing, just fishing for somebody
– Final ask adds no value to me, there’s no offer or reason to spend time on this

What’s the effect of COVID-19 Outbreak on sales?

The key to WFH success is laser focus during work time and then balancing stretches of hard work with taking exercise breaks. Easier said than done. Set up your workstation to be as organized as possible and block out distractions as best you can. If you have kids at home, set up a schedule so you can sync their video time with your deep work time. Also sync up your exercise time with your kids so they get some movement as well.

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